myAdz Faq's

General FAQ's

What is myAdz?
myAdz is a mobile advertising platform which leverages the unique advantages of the mobile medium - Reach, Personalization & Location. myAdz enables advertisers to effectively run highly contextual & targeted campaigns on mobile. myAdz also enables various mobile content providers an opportunity to earn revenue by providing ads on their mobile content.

Is mobile advertising effective?
 Mobile is the most personal device that a consumer carries. The level of targeting that the medium offers is incomparable. Delivering non-intrusive, permission based targeted ads to the mobile user has globally shown much higher response rates than any other medium viz. TV, Print, Radio, Outdoor & even Internet.. All this translates in higher ROI on advertiser’s marketing spends.
 
Advertiser FAQs Who can advertise on myAdz?
Any organization which wants to communicate message to its target audience can be an advertiser on myAdz.

Where will my ad be served?            
myAdz has partnered with various mobile content providers called Publishers. The ads, based on the level of targeting, are served on these publishers’ service.

What are the targeting options on myAdz?  
An advertiser can select a combination of following targeting options to reach his target audience:

 How much does it cost to run a campaign?

The cost of a campaign is directly related to the level of targeting an advertiser chooses. Higher the level of targeting higher would be the cost. On SMS we would charge the advertiser on a CPM (Cost per 1000 impressions) while on WAP we would charge on CPC (cost per click) basis for Text Ads. If banner ads are run on WAP platform, the advertiser would be charged on CPM basis.

 I don’t have my own mobile presence; can I still run ads on myAdz?         
Through myAdz you can very easily have your own mobile site or SMS service up & running in few steps.

How can I measure the performance of my campaign?        
The advertiser can anytime login & check the performance of his ads on the basis of impressions, clicks, leads generated etc.

How do I start?         
Simply register with us & start creating your ads.

Publisher FAQs Who can be a publisher on myAdz?      
A Publisher on myAdz is anyone with quality mobile content & sizable user traffic.

How can a publisher earn revenue through myAdz?        
myAdz will serve quality ads on the publisher’s service. A major portion of the revenue through the ads will be shared with the publisher. For every impression or click on the ad, the publisher makes revenue.

How much revenue a publisher can earn through myAdz?
       
myAdz shares 50% of the ad revenue with the publisher. The revenue share is directly related to the total revenue generated from that publisher.

What are the initial costs involved?    
There are no initial costs involved. Registration & getting ads is completely free.

How do I start?    

Register with us here, submit your service details, integrate a code with your service & start receiving ads. To know more